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Commercial interests

I don't watch a whole lot of TV, but I watch enough so that I occasionally see commercials for products marketed by a firm in New Jersey. The hallmark of these spots comes right after the product's price is given: "But wait!" You can get a second one free; just play separate shipping and handling.

Anyway, tonight I saw a commercial for a product I've never seen before: the Olde Brooklyn Lantern. And here's one of its selling points. And I quote:

"Made of genuine metal ..."

Genuine? As opposed to—what, exactly?


( 9 comments — Leave a comment )
Oct. 13th, 2012 03:32 pm (UTC)
What is more sad - genuine metal or that people now expect faux metal?
Oct. 14th, 2012 12:08 am (UTC)
"Faux metal." I'm likin' that phrase.
Oct. 13th, 2012 06:33 pm (UTC)
"The world has seen its iron age, its silver age, its golden age, and its brazen age. This is the age of shoddy.

The new brown-stone palaces on Fifth Avenue, the new equipages at the park, the new diamonds which dazzle unaccustomed eyes, the new silks and satins which rustle overloudly, as if to demand attention, the new people who live in the palaces, and ride in the carriages, and wear the diamonds and silks—all are shoddy…. They set or follow the shoddy fashions, and fondly imagine themselves a la mode de Paris, when they are only a la mode de shoddy. They are shoddy brokers on Wall Street, or shoddy manufacturers of shoddy goods, or shoddy contractors for shoddy articles for a shoddy government. Six days in the week they are shoddy businessmen. On the seventh day they are shoddy Christians." - The New York Herald, October 1863
Oct. 14th, 2012 12:09 am (UTC)
Some things never change. Thanks for the reminder. Good stuff.
Oct. 14th, 2012 01:14 am (UTC)
But is it genuine VIRGIN metal - that's the question you've gotta ask.
Oct. 14th, 2012 02:18 pm (UTC)
I think it's extra virgin, kind of like olive oil.
Oct. 14th, 2012 12:12 pm (UTC)
I think the company would sell more lanterns if the genuine metal was forged in the Himalayas by Cub Scouts.
Oct. 14th, 2012 02:19 pm (UTC)
That would be Himalayan Cub Scouts, right?
Oct. 14th, 2012 06:46 pm (UTC)
Only if they were native, not if they were on a patch-earning expedition.
( 9 comments — Leave a comment )

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